Set by the Goshinboku company on this day because of the pun!
The pun: good is said as ii in Japanese, ii → 11. Fan is said as oshi, o + shi, o → 0, shi → 4 in the ichinisan numbering system. Good fan → Ii oshi → 1104.He said he'll continue being my fan until death...Isn't that pretty much a proposal at that point?