I never knew I could really cash in my game equipment! This is a meme series originated from typical shitty browser MMORPGs, but ultimately achieved by the infamous Legend of Blue Moon, which enjoys quite some exposure these days. As of this memeticon alone, the giant cleaver on Kaguya's shoulder is an iconic item from Legend of Blue Moon's commercials. It is an actual paid legendary item in game, and the game promises full refund for its dismantlement. Does it sound too good to be true? You bet your ass it does. Legend of Blue Moon is a browser MMORPG made by Tanwan.Inc, a company specializing in making browser MMORPGs that are nothing but utter shit. Being a re-skinned clone browser MMORPG, LoBM plays just like its many cousins, and just as shitty. However, the secret of LoBM's abnormal infamy lies in its commercials. Somehow getting well-known Hong Kong celebrities such as Jordan Chan, Louis Koo, and Nick Cheung as their brand representatives, LoBM's advertisement campaign is a classic case of viral marketing, putting even The Smurf Movie to shame. Showing up as pop-ups or in-browser videos, LoBM's commercials infest every corner, burning the images of Cheung or Koo wielding a giant cleaver with a set of ridiculous armor into every viewer's eyes, while brainwashing them with terribly accented, barely recognizable Mandarin promotion lines: Hallow, eye'em Neek Cheung / eye'em Looys Koo. Lights pley Legined of Bloo Moo, for dis is a bland nyuu game that yuu have neva experienced befour. It will teike only three minite for yuu to fall in lafu with dis game, jast as eye deed. A hole year's woff of gamepley in a singo cleek of mause batton, and game items cost yuu absolutely nasing. Legined of Bloo Moo, come faite me if yuu dare, pal. (Hello, I am Nick Cheung/ I am Louis Koo. Let's play Legend of Blue Moon, for this is a brand new game that you have never experienced before. It will take only three minutes for you to fall in love with this game, just as I did. A whole year's worth of gameplay in a single click of mouse button, and game items cost you absolutely nothing. Legend of Blue Moon, come fight me if you dare, pal.) With practices like this, LoBM has quickly become one of the most hated games on Chinese internet, and a recent scam event pushed its infamy to a whole new height. In said event, a LoBM official account promised having Louis Koo streaming his LoBM game. Thousands went to the live channel to see how it went, only to receive a short promotional message from Koo and nothing else. Later, when Koo announced that he was never told to live stream his game, but only to provide a quick promotional message in costume, Chinese social media exploded with negative backlash, and LoBM thus became the ultimate representative of all poorly-made shit-looking scam-central browser MMORPGs.