No, This is not Zelda-y This memetic sentence structure goes like this: No, this is not ___. Everything filling in the blank acts as an adjective. Usually used as a kind of mocking. e.g. Comment on McDonald's new salad menu entry: "No, this is not McDonald-y." A more popular version of this is "Yes, this is very ___." A sentence of sarcastic nature. Most commonly used to mock the ridiculous shit that the Muslims pulled off in the country, by commenting "Yes, this is very Halal." Identical to the twitter meme "Absolutely Halal."