baby i love you daze

A 2018 animated music video made in celebration of Lotte's 70th anniversary. The video is a collaboration between the company and Studio Bones, using the BUMP OF CHICKEN song "Shinsekai" as its basis.

The video focused on a middle school boy and a high school girl meeting at a Lotte candy shop, and his attempts to meet her again while anthropomorphic "spirits" of the company's snacks watch and cheer them on.

External links

• Official Site
• Official YouTube video
• Studio BONES, Rie Matsumoto animate Bump of Chicken music video for Lotte snacks | Anime News Network
• Lotte teams up with Your Name producer for new video starring Japanese sweets as anime characters | SoraNews24